What is the difference between the {{ customer_portal.url }} and the {{ customer_portal.hyperlink }} smart fields?
They will both redirect your customer to their customer portal (more information on the customer portal here)
BUT!
Depending on the communication type you want to utilise, please use the following smart fields to display the correct information.
Emails
You can utilise either:
{{ customer_portal.url }}
Displayed as:
or
{{ customer_portal.hyperlink }}
Displayed as clickable:
SMS's you can only utilise:
{{ customer_portal.url }}
Display as: